VEC continues to expand its strategic partner ecosystem, completing an integrated value chain for international exhibitions and events in Vietnam
VEC continues to expand its strategic partner ecosystem, completing an integrated value chain for international exhibitions and events in Vietnam
Jumat, 03 Juli 2026 | 14:33
The strategic partnership signing ceremony between Vietnam Exposition Center (VEC) and COEX, Chan Chao International, VEAS (Minh Vi), and VCCorp on July 1, 2026 marks a new chapter in the development of international exhibitions and events, fostering global trade and business connections.
Vietnam Exposition Center (VEC) has
signed strategic partnership agreements with leading organizations in
the exhibition, trade promotion, and media sectors, including COEX, Chan
Chao International, VEAS (Minh Vi), and VCCorp. The milestone marks
another significant step in VEC's efforts to build a comprehensive
partner ecosystem, supporting its vision of positioning Vietnam as a
regional hub for exhibitions, trade, and international business
connectivity.
HANOI, VIETNAM -
Media OutReach Newswire
- 3 July 2026 - Under the partnerships, VEC and its partners will
jointly organize a wide range of trade promotion programs, conferences,
seminars, industry exhibitions, and business networking activities. They
will also explore new collaboration models to maximize the value of
exhibition infrastructure, expand international customer networks, and
strengthen the competitiveness of Vietnam's exhibition industry amid
deeper global integration.
In the event sector, VEC's partnerships with established organizations
such as COEX, Chan Chao International, and Minh Vi will enhance service
quality, optimize the customer experience, and strengthen VEC's appeal
as a destination for national, regional, and global events.
VEC and COEX, South Korea's leading MICE company, have
officially established a strategic partnership to expand the network of
international exhibitions and conferences in Vietnam.
In the media sector, VEC has partnered with VCCorp to develop digital
communications solutions, promote events, and build platforms that
connect with business communities in Vietnam and around the world.
VEC and Chan Chao International have also entered into a
strategic partnership, combining the expertise of one of Asia's leading
exhibition organizers with VEC's world class exhibition infrastructure
to develop large scale international exhibitions in Vietnam.
Speaking at the ceremony, Ms. Pham Thi Hien, Deputy Chief Executive
Officer for Sales and Marketing of Vietnam Exposition Center, said: "Today's
signing ceremony not only expands VEC's partner ecosystem but also
creates a stronger platform connecting Vietnamese and international
businesses. We believe the combination of world-class infrastructure,
event management expertise, and our partners' extensive networks will
deliver exhibitions and events with regional and global impact, helping
position Vietnam as a new destination for the international exhibition,
events, and trade industry."
Earlier, on June 18, 2026, Vietnam Exposition Center signed strategic
partnership agreements with leading organizations in the exhibition,
events, and trade promotion sectors, including Informa Markets, NC
Network, Exporum, Vinexad, and the Vietnam Exhibition & Convention
Association (VECA). These partnerships opened new opportunities to
develop a portfolio of international scale exhibitions and events in
Vietnam.
Guided by the vision of "Strategic Partnerships - Setting Standards -
Leading the Future," VEC's continued expansion of its strategic partner
network is steadily realizing its ambition of building a comprehensive
exhibition and events ecosystem. This ecosystem is expected to attract
leading international exhibition brands, create greater business
opportunities for enterprises, and elevate Vietnam's position on the
global exhibition map. Through these efforts, VEC continues to
strengthen its role as a hub for trade, investment, and innovation,
contributing to Vietnam's emergence as one of Asia's premier
destinations for exhibitions and international events.