Merit Food Products Named PETA Asia's 2024 Company of the Year
Rabu, 19 Februari 2025 | 09:20
CHONBURI, THAILAND -
Media OutReach Newswire
- 18 February 2025 - Merit Food Products, the maker of popular brands
such as MeritO, Native Forest and 365 Whole Foods Market coconut milk,
has been named
PETA Asia's 2024 Company of the Year for
its initiative in eliminating monkey labor from its coconut supply
chain. This recognition highlights Merit's dedication to ethical
sourcing in the production of its coconut products.
In a proactive move to ensure that no monkeys are exploited in the
coconut industry, Merit Food Products took immediate action to transform
its supply chain so that its coconuts are sourced from farms where
monkey labor is not used. The company collaborated with PETA to verify
its supply chain and make changes that align with its commitment to
cruelty-free practices.
"We are incredibly proud to receive this recognition from PETA," said
Pichayut Vacharavikrom (Pichy), Managing Director at Merit Food
Products. "Sustainability and ethical sourcing are at the heart of
everything we do, and we are honored to set an example for being
monkey-labor free in the industry."
As part of its continued efforts, Merit Food Products has actively
encouraged the broader industry to adopt similar ethical practices
implemented at Merit's own organic farm. One key approach is to plant
shorter variety coconut trees, which are easier to harvest without the
need for monkey labor. In addition, by incorporating modern tools and
machinery, the company has optimized the harvesting process, making it
both more efficient and more humane. This approach not only ensures that
coconut harvesting is free from exploitation but also supports
sustainable farming practices that reduce environmental impact.
The company also imports coconuts from countries where monkey labor is
not utilized and has actively engaged with the Thai government,
advocating for nationwide reform to eliminate monkey labor in coconut
harvesting. That is why Merit Food Products is trusted and loved by
consumers in more than 30 countries around the world.
BERITA LAINNYA
BERIKAN KOMENTAR