First-ever Coca Cola® Drone Show in Hong Kong 600 Drones Present 12 Scenes of Mesmerizing Memories with Coca-Cola over Victoria Harbour – Featuring a Heartfelt Expression of Love by Renowned Celebrity Louis Cheung
First-ever Coca Cola® Drone Show in Hong Kong 600 Drones Present 12 Scenes of Mesmerizing Memories with Coca-Cola over Victoria Harbour – Featuring a Heartfelt Expression of Love by Renowned Celebrity Louis Cheung
Sabtu, 15 Februari 2025 | 08:04
HONG KONG SAR -
Media OutReach Newswire - 14 February 2025 -This
year's Coca‑Cola® Chinese New Year Campaign Grand Finale – "Meet on
2.14: Together, Share Your Heartfelt Wishes with Coca-Cola" – completed
on a high note tonight at Ocean Terminal Deck, Harbour City in Tsim Sha
Tsui, transforming the night sky over Victoria Harbour into a vibrant
stage overhead.
At the event, 600 drones presented a mesmerizing 12‑scene light show,
while the ever‑charming Louis Cheung Kai Chung delivered a warm and
heartfelt narration on stage – guiding the audience through cherished
moments of gathering with family, friends, and colleagues for a sweet,
unforgettable Valentine's evening. The time limited check-in spots and
photo zones at Ocean Terminal Deck will remain open throughout
Valentine's weekend, inviting locals and visitors alike to come together
with their loved ones!
Hong Kong's First 600-Drone Sea Launch Performance
Chinese New Year is a time for reuniting with family and loved ones.
This season, Coca‑Cola® has launched a series of events which began with
the time limited festive edition packaging featuring a dazzling
fireworks design signifying heartfelt New Year wishes. This was followed
by a lucky draw where winners got together on the second day of the
Chinese New Year to indulge in traditional "poon choi" while immersed in
a fireworks performance on a vessel. The grand finale, "Meet on 2.14:
Together, Share Your Heartfelt Wishes with Coca-Cola", not only marked
the first-ever Coca‑Cola® drone show in Hong Kong but also set a new
milestone as the city's first drone performance featuring 600 drones
launched from a barge on the water.
12 Acts of Drone Light Art, Guided by Louis Cheung
The drone performance was kicked off by distinguished guests
including Sally Cheng Wai Lee, Senior Frontline Marketing Director –
Hong Kong, Taiwan, Macau & Mongolia, Coca-Cola China Limited, Lily
Chu Wai Shan, Sales & Marketing Director, Swire Coca-Cola Hong Kong
Limited, Kitman Tang, Executive Director - Macau Coca-Cola Beverage Co.
ltd and Louis Cheung. Dazzling fireworks illuminated the night sky,
heralding the start of the show. The drones then formed the iconic
Coca‑Cola® bottle, perfectly simulating the effect of a refreshing drink
being poured into a glass. They seamlessly transitioned into a series
of images – depicting famous local meal moments including fish balls,
siu mai, hotpot gatherings, and celebratory toasts – that rekindled fond
memories of joyful reunions shared over Coca‑Cola® with family and
friends. With his signature warm and engaging tone, Louis Cheung
narrated live on stage, remarking, "Truly, when a family gathers around
for a hearty meal and shares Coca‑Cola®, it becomes the most
heartwarming and joyous moment."
The 600 drones then transformed into a globe and a vivid red "福"
(blessing) character, symbolizing the heartfelt wishes being sent to
everyone near and far. Finally, the drones converged to form the
fireworks pattern featured on the time limited Coca-Cola Chinese New
Year packaging accompanied by the Chinese slogan "Blooming Blessings,
Together Always(綻放祝褔 年一在起)" and the iconic Coca‑Cola® logo. As Louis
Cheung put it, "Coca‑Cola® has been with us through countless times of
togetherness. Whether it's those jubilant occasions that call for a
celebratory toast or the simple, everyday moments of joy, Coca‑Cola®
makes each moment even more delightful!"
Weekend Exclusive: "Blooming Blessings" Check-in Spots at Ocean Terminal Deck
Seize the opportunity to speak your heart and let your blessings shine!
This weekend (February 15-16, 2025), the "Blooming Blessings" Check-in
Spots at Harbour City Ocean Terminal Deck in Tsim Sha Tsui will be open
to the public. The venue features two exclusive limited-time
installations – along with a "Heartfelt Blessings Wall" – providing the
perfect backdrop for capturing sweet, memorable moments with your loved
ones, family, and friends.
You can not only create your very own personalized blessing video on
site, but also snap a photo at any of the check-in spots and upload it
to Instagram using the tags @CocaColaHK, #綻放祝福 and #年在一起 to receive a
complimentary ice-cold can of Coca‑Cola® No Sugar.
"Meet on 2.14: Together, Share Your Heartfelt Wishes with Coca-Cola" Check-in Spot Details
Date:
February 15-16, 2025 (Saturday & Sunday)
Time:
12:00 PM – 8:00 PM
Location:
Harbour City Ocean Terminal Deck, Tsim Sha Tsui
Admission:
Free
Note: All complimentary beverages are limited and will be available on a
first‑come, first‑served basis while supplies last. All promotional
offers are subject to availability; the organizer reserves the right to
final decisions.