Lee Kum Kee is The World’s 50 Best Restaurants’ first-ever Official Sauce & Condiment Partner
Lee Kum Kee is The World’s 50 Best Restaurants’ first-ever Official Sauce & Condiment Partner
Sabtu, 29 Juni 2024 | 10:40
Lee Kum Kee is the Official Sauce & Condiment Partner of The World’s 50 Best Restaurants. (Photo: Focus Event Photography)
LAS VEGAS, USA -
Media OutReach Newswire - 28 June 2024 –
Lee Kum Kee Sauce Group ("Lee Kum Kee"), the renowned Asian
cooking brand, announces a high-profile global collaboration with The
World's 50 Best Restaurants as its first-ever exclusive Official Sauce
& Condiment Partner.
Lee Kum Kee made its debut at The World's 50 Best Restaurants 2024 event
in Las Vegas during 3-6 June, where leading chefs, gastronomic media
and culinary experts converged for the reveal of this year's
hotly-anticipated list.
Throughout the four-day programme, Lee Kum Kee proudly showcased its
authentic Asian sauces and condiments. The company's signature sauces
such as Oyster Sauce, Sriracha Mayo and Hoisin Sauce were featured in
the welcome dinner, Chef's Feast, awards reception and closing party
menus. Moreover, Lee Kum Kee provided premium bites to the delight of
the audience at its booth. Prepared by Lee Kum Kee USA's chef team, the
Wagyu steak tartare with Lee Kum Kee Premium Oyster Sauce was
particularly well-received. The positive feedback received by Lee Kum
Kee underscores its broad appeal as a "global gateway to Asian cuisine",
with guests from diverse backgrounds appreciating its products' quality
and flavour.
The Lee Kum Kee team tempts attendees at The World’s 50 Best
Restaurants 2024 event with delectable bites. (Photo: Focus Event
Photography)
Doreen Cheng, Chief Marketing Officer of Lee Kum Kee Sauce Group said,
"Lee Kum Kee is immensely proud to partner with The World's 50 Best
Restaurants and bring authentic high-quality Asian sauces and condiments
to connoisseurs around the world. It reflects our commitment to be a
global gateway to Asian culinary culture and foster a community with a
shared passion for excellent culinary experiences."
With a richly flavourful heritage of over 135 years, Lee Kum Kee is
synonymous around the world with the authentic tastes of Asia. Today,
the brand provides over 300 types of sauces and condiments to over 100
countries and regions.
Lee Kum Kee looks forward to continuing its partnership with 50 Best's
regarded community over the next year. The company is excited to bring
to life superior experiences worldwide through upcoming events such as
Latin America's 50 Best Restaurants 2024 and Asia's 50 Best Restaurants
2025.