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VinFast announces strategic partnership with the Arabian automobile association to elevate aftersales service quality in the Middle East
Jumat, 19 September 2025 | 09:59
Ms. Do Hoai Linh, CEO of VinFast Middle East (second from left); Mr. Paul Joseph, Managing Director of AAA (far right), together with representatives of both parties at the MOU signing ceremony.
DUBAI, UAE -
Media OutReach Newswire - 18 September 2025 -
VinFast has officially announced a strategic partnership with the
Arabian Automobile Association (AAA), a leading provider of vehicle
support services in the Middle East, to launch comprehensive roadside
assistance for VinFast customers across six countries: the United Arab
Emirates (UAE), Saudi Arabia, Kuwait, Qatar, Bahrain, and Oman. This
collaboration marks a significant milestone in VinFast's ongoing efforts
to enhance customer experience and aftersales service quality in the
region.
Under the agreement, AAA will deliver a full suite of professional
roadside assistance services, including emergency towing, transport to
charging stations for depleted batteries, 12V battery jump-starts, flat
tire replacement, and vehicle lockout support. All services will be
carried out by well-trained technicians in strict compliance with
VinFast's technical standards and local regulations. AAA guarantees
rapid response times, with call center replies averaging under 45
seconds and on-site assistance within 60 to 90 minutes, depending on
location and traffic conditions.
VinFast Middle East
will support AAA by providing customer data, technical training, and
establishing dedicated hotlines in each country to ensure seamless and
timely service delivery. AAA is committed to maintaining a minimum
customer satisfaction (CSAT) score of 90%, reflecting its dedication to
service excellence.
Notably, the roadside assistance program offers 10 years of coverage
from the date of vehicle purchase and is transferable within the country
of purchase, providing added flexibility and peace of mind for VinFast
owners.
Ms. Do Hoai Linh,
CEO of VinFast Middle East, stated:
"This partnership with the Arabian Automobile Association represents a
strategic step forward in VinFast's journey to expand and elevate
service quality in the Middle East. It reflects our unwavering
commitment to a customer-centric philosophy, where every touchpoint —
from product to aftersales — is designed to deliver value, convenience,
and peace of mind. By offering fast, reliable, and professional roadside
assistance, we aim to strengthen customer trust and ensure that VinFast
owners feel supported on every journey."
Mr. Paul T Joseph, Managing Director at the Arabian Automobile Association AAA, commented:
"We are proud to join forces with VinFast — a pioneering electric
vehicle brand making waves globally. With over a decade of experience in
roadside support, the Arabian Automobile Association is dedicated to
delivering world-class service that enhances safety and satisfaction for
VinFast customers throughout the Gulf region. We believe this
partnership will set a new benchmark for EV service standards in the
Middle East."
In the region, VinFast has signed exclusive distribution agreements with
three leading automotive partners: Al Tayer Motors (UAE), Al Mana
Holdings (Qatar), and Bahwan Automobiles & Trading (Oman). Through
strategic collaborations with top-tier local players, VinFast is
actively contributing to the green mobility transformation in the Middle
East, while reaffirming its mission to make electric vehicles more
accessible to everyone.
https://me.vinfast.com/
BERITA LAINNYA
BERIKAN KOMENTAR