Joie de Vivre in Hong Kong: Taste France Pavilion Celebrates French Culinary Icons and Cultural Delights at Wine & Dine Festival 2025
Joie de Vivre in Hong Kong: Taste France Pavilion Celebrates French Culinary Icons and Cultural Delights at Wine & Dine Festival 2025
Rabu, 05 November 2025 | 20:57
HONG KONG SAR -
Media OutReach Newswire - 5 November 2025 - Following its resounding success last year, the
Taste France Pavilion ("the Pavilion") returns triumphantly to
the Hong Kong Wine & Dine Festival 2025, featuring an expanded
showcase of French gastronomy, artisanal excellence, and cultural flair.
Held at the iconic Central Harbourfront, this year's festival welcomed a
record-breaking
163,000 local residents and international visitors over four days—a testament to the city's growing stature as a global culinary destination.
Curated to reflect the diversity and elegance of French culinary
heritage, the Taste France Pavilion invites guests to embark on a
sensorial voyage through the regions of France. From Champagne and
crêpes to Raclette and saké, the Pavilion seamlessly blends tradition
with innovation, offering a taste of France's timeless charm and
contemporary creativity. We are also thrilled to share the outstanding
results of our latest social media initiative, spotlighting
four vibrant collaborations with Hong Kong-based influencers on
the scene. These KOLs brought the "Taste France" Pavilion to life,
capturing the essence of French gastronomy through immersive
storytelling and engaging visuals. The campaign successfully extended
the reach of the "Taste France" brand, driving foot traffic to the
Pavilion and amplifying awareness of the festival's offerings.
Begin with
La Crêperie (B101), where the comforting aroma of
Brittany-style galettes and sweet crêpes mingles with the creamy
indulgence of Movenpick ice cream—a nostalgic nod to regional France.
At VINHK (B102), guests are invited to explore the
legendary vineyards of Burgundy and Bordeaux through a thoughtfully
curated wine experience.
Evian (B103) brings a refreshing pause with its sparkling
natural mineral water, celebrated for its fine bubbles and low-sodium
purity. Meanwhile,
Wine To Love (B104) introduces the unexpected elegance of
French saké, offering Dry, Semi-Dry, and Semi-Sweet varieties alongside
Thursday (October 23)'s "Double Up" promotion, $50 e-coupons, and a
lucky draw for a bottle of Burgundy.
The celebration continues with
I LOVE BUBBLES (B201), where Champagne tastings pay tribute to craftsmanship and the soul of French effervescence.
Monsieur CHATTÉ (B202), Hong Kong's beloved Raclette
masters, return with a decadent spread of authentic French cheeses,
charcuterie, and terrines—anchored by their legendary Raclette tasting.
Brets adds a playful crunch with chips made from 100% French potatoes and refined sunflower oil, while
Kronenbourg 1664 invites guests to raise a glass to over
350 years of brewing heritage with France's No. 1 beer brand, served
with signature elegance and flair.
Throughout the four-day celebration, the Taste France Pavilion
offered more than just exquisite flavors—it delivered moments of joy,
discovery, and cultural immersion. The whimsical
Eiffel Tower Man performance, which charmed audiences
daily, made the Pavilion a vibrant hub of interaction. Hourly workshops
and tastings—from Burgundy wines to alcohol-free pairings, cheese to
caviar—drew enthusiastic crowds eager to deepen their appreciation of
French craftsmanship.
Whether savoring a crêpe, raising a glass of Champagne, or
capturing a selfie with the Eiffel Tower Man, guests left the Taste
France Pavilion with full hearts and inspired palates. As the curtain
falls on Wine & Dine Festival 2025, Taste France celebrates another
successful chapter in its mission to share the elegance, diversity, and
joie de vivre of French gastronomy with the world.
EXHIBITORS & SPONSORS:
- La Crêperie (B101):
Step into Brittany with traditional galettes and sweet crêpes, paired
with Movenpick ice cream—a nostalgic taste of regional France.
- VINHK (B102): Explore Burgundy and Bordeaux with VINHK's curated wine journey—your gateway to France's most iconic terroirs.
- Evian (B103): Refresh with sparkling natural mineral water—fine bubbles, low sodium, and timeless purity.
- Wine To Love (B104):
Discover the new wave of French Saké—Dry, Semi-Dry & Semi-Sweet.
Enjoy Thursday's 'Double Up' promo, $50 e-coupons, and a lucky draw for a
bottle of Burgundy.
- I LOVE BUBBLES (B201): Celebrate the soul of Champagne with tastings that honor craftsmanship and terroir.
- Monsieur CHATTÉ (B202):
Hong Kong's Raclette masters return with authentic French cheeses,
charcuterie, and terrines—don't miss their legendary Raclette tasting.
- Brets: Taste the French "chipsier" tradition—chips made with 100% French potatoes and refined sunflower oil.
- Kronenbourg 1664:
No. 1 French beer brand in the world, with a rich heritage spanning
over 350 years. Their brew is crafted to embody good taste with a twist,
ensuring impeccable taste in every sip.