HONG KONG SAR - Media OutReach Newswire – 5 May 2025 - As artificial intelligence (AI) and mobile technology rapidly reshape the digital landscape, the online behaviors and media consumption habits of Hong Kong consumers are evolving at an unprecedented pace. According to the latest 《Digital 2025: Hong Kong》report, local internet penetration has reached 96%, while mobile device adoption has soared to 235%. Consuming video content and engaging across multiple platforms have become the norm. To help businesses respond to this transformation, Geniushub has announced the launch of a 1-hour marketing consultation service, offering professional advice to Hong Kong's small and medium-sized enterprises (SMEs) and supporting them in seizing new opportunities in digital transformation.

In response to these trends, Geniushub has identified six key marketing insights for 2025 to help local SMEs tackle new challenges and enhance their competitiveness:

1. Proactively Adopt AI Tools: Accelerate the use of AI for content creation, data analysis, and advertising optimization to boost marketing productivity and responsiveness.
   
2. Implement AI Search Optimization (GEO): In addition to traditional SEO, optimize content to meet the emerging needs of AI-powered search tools and increase brand exposure.
   
3. Cross-Platform Content Strategy: Integrate search engines, social media, official websites, and video platforms to drive diverse brand exposure and increase conversion opportunities.
   
4. Leverage Short-Form Video Marketing: Platforms such as YouTube Shorts, Instagram Reels, and TikTok have become mainstream, making video strategies a fundamental requirement rather than just an option.
   
5. Mobile-First Design: Ensure websites and advertising materials are fully optimized for mobile devices, streamline checkout and payment processes, and enhance user experience to increase conversion rates.
   
6. Implement Diversified Marketing Strategies: Avoid relying on a single platform; design layered marketing strategies targeting different audience segments to reach potential customers comprehensively.
   

To help SMEs capitalize on digital transformation opportunities, Geniushub is now offering a 1-hour marketing consultation service. Its team of professional consultants will provide tailored recommendations on advertising budget planning, platform selection, content strategies, and marketing approaches based on each enterprise's industry and market situation.

Geniushub invites interested businesses to schedule a consultation and join forces to embrace the new wave of digital marketing in 2025.