HONG KONG, CHINA - Media OutReach - 23 October 2020 - October is Breast Cancer Awareness Month. AXA Hong Kong
is proud to be the Principal Sponsor of this year's Hong Kong Cancer
Fund ('Cancer Fund') Dress Pink Day, the city's largest and most
comprehensive breast cancer awareness and fundraising campaign. Over
1,000 staff dressed in pink today to show their support and care.
Breast cancer is the most common cancer among women in Hong Kong[1].
To support Cancer Fund free cancer care service for the needy, AXA Hong
Kong has established a dedicated donation page for staff, financial
consultants and the public to donate for this meaningful service: https://www.cancer-fund.org/pink/en/diy-page/?pageId=433
Our support to fight breast cancer does not stop after Dress Pink Day. From now until 27 September 2022, AXA Hong Kong will donate 5% of the first year's premium of each issued policy of 'Pink Medical Insurance Plan' to Hong Kong Cancer Fund for public education and support for cancer patients.
[1] Hong Kong Cancer Registry, Hospital Authority 2019 (figures from 2017)